The Complete Event Structures Guide
01 Dec 25
At J&J Carter, we know the success of an event depends on the right marquee structure. Whether you’re hosting a global sports event, an elegant wedding or a corporate exhibition, your venue should be as functional as it is memorable. That’s why we design, manufacture and install bespoke event structures that combine strength, flexibility and visual impact.
With over three decades of experience, our team has proudly supported clients worldwide, creating everything from simple marquees to complex modular buildings. Every project we undertake is guided by our engineering precision, creative design expertise and commitment to sustainability.
This guide walks you through everything you need to know about event structures - from the types available and the materials we use, to branding possibilities, maintenance services and our extensive tent stock.
What Are Event Structures?
Event structures are temporary or semi-permanent architectural systems that provide flexible, secure and visually impressive spaces for a wide range of occasions. At J&J Carter, we design and manufacture structures that meet the highest standards of quality, safety and performance.
From simple hospitality tents to large-scale pavilions and semi-permanent venues, our structures are created to meet the specific needs of each client. Every project begins with careful consultation, ensuring the finished result delivers both functionality and a memorable visual statement.
Our in-house team of designers, engineers and fabricators manage every stage of the process, providing a complete service from concept and design through to installation and aftercare.
Marquees and Event Structure Covers
Marquees remain one of the most popular choices for events because of their versatility and timeless elegance. Whether you are hosting a wedding, festival, exhibition or corporate celebration, our marquee structures can be adapted to suit your theme, scale and setting.
The choice of cover is just as important as the frame itself. Our covers are produced using architectural-grade fabrics that are waterproof, UV-resistant and capable of withstanding the elements while maintaining a refined appearance.
Not only do we supply Höcker compatible clearspan structures, but we offer a range of options, including clear, opaque and printed covers, allowing complete freedom over the style and atmosphere of your corporate event.
The advantages of our marquees and covers include:
- Fast and efficient installation and removal
- Adaptable layouts to suit any scale or location
- Durable materials designed for long-term use
- Optional linings, lighting, flooring and climate control
Our marquees are more than temporary spaces; they are crafted environments that bring your vision to life. All covers come with a minimum 3-year warranty and some go up to 10 years depending on the material.
The Kube: Design-Led and Modular
One of our proudest innovations is The Kube, a modern modular structure that combines striking aesthetics with superior performance. Designed and manufactured in-house, The Kube is an example of architectural excellence and versatility.
- The KUBE is available to hire, lease or buy.
- It is customisable, insulated, and sustainable.
- It is building control-approved and DDR-compliant.
- It offers a fast build and take-down.
The clean, geometric design and spacious interior make it ideal for exhibitions, hospitality lounges, corporate events and high-end entertainment venues. Constructed from high-strength aluminium frames and tensioned membranes, The Kube delivers both elegance and resilience.
Its modular nature means it can be scaled, customised and branded with ease. Whether you require a single unit or a series of connected spaces, The Kube offers an inspiring, contemporary solution for any occasion.
Material Choice: Built for Performance and Longevity
Every structure we create begins with careful consideration of materials. The right materials ensure safety, durability and a polished finish. At J&J Carter, we use a selection of high-quality materials chosen for their strength, visual appeal and sustainability.
Our primary materials include:
- Aluminium frames - lightweight, strong and corrosion resistant
- Galvanised steel -ideal for long-term or high-load installations
- Architectural PVC fabrics - weatherproof, flame-retardant and available in a variety of finishes
We are committed to sustainable practices and many of our materials are fully recyclable. By prioritising environmental responsibility, we ensure that our structures not only perform exceptionally but also minimise environmental impact.
Working Across Multiple Industries
When you’re looking for a commercial structure, it helps to work with a partner who understands how different environments operate. Beyond events, we design and deliver bespoke solutions across various sectors, including Commercial, Education, Industrial, Retail, and others. Each sector has its own priorities, brand presence and guest flow in commercial settings, safeguarding and timetables in education, throughput and safety in industrial environments and footfall and merchandising in retail. Our role is to translate those needs into structures that are practical, compliant and visually strong.
Whichever sector you operate in, we focus on the details that matter: clearspan layouts for flexible use, fire-rated membranes, accessibility provisions, climate control, acoustic and lighting options, secure doors and glazing and brand-ready façades. Our teams plan for tricky sites and compressed timescales, so your structure arrives on programme and performs from day one.
Branding and Digital Printing Options
Your branded event structure can also serve as a powerful branding opportunity. Using advanced digital printing technology, we can transform any surface into a canvas for your message.
From subtle brand accents to bold, full-cover designs on each PVC sheet, we can incorporate your colours, logos and imagery directly onto your structure. This not only strengthens brand visibility but also enhances the overall atmosphere of your event.
Our in-house printing capabilities ensure every detail is sharp, weather-resistant and perfectly aligned with your brand guidelines.
Cover Repair and Maintenance Services
Even the highest-quality covers can experience wear over time. To help you protect your investment, we provide a full cover repair and maintenance service.
Our technicians can inspect, patch and refurbish covers to restore their appearance and performance. We stock Keder in a wide range of sizes and colours to suit any structure, including Easy Glide Keder for seamless installation. Regular maintenance ensures that your structures continue to look professional and remain fully functional for many years.
This service not only extends product life but also supports sustainability by reducing the need for complete replacements.
Building Events That Inspire
Working with J&J Carter means choosing a partner with the expertise and resources to deliver outstanding results. From concept through to completion, we take pride in every project we deliver, ensuring every structure embodies quality, creativity and reliability.
Contact us to learn more about our event structures and discover how we can help make your next event extraordinary.
For full specifications, technical details and to explore our complete range of services and structures, download your copy of the J&J Carter Complete Event Structures Guide now.
